ITC Scram Gravy Regular

$29.00

     
    ITC Scram Gravy Regular
    Part of ITC Designer Collection (197 fonts)
    The 1928 logotype for Sertal Toiletries consisted of a stylized woman's head, a very snaky S, and five fine, fat deco caps spelling out the rest of the brand name. From these five clues, designer Nick Curtis divined the "rules" of the typeface and drew a complete alphabet, including a lower case. The result: ITC Scram Gravy.

    The finished product could be described as Bodoni on steroids. Tight curls in characters like the 'm,' 'r' and 'y' soften the lower case and give the design a light-hearted flavor.

    ITC Scram Gravy takes its name from one of many running gags in the screwball comic strip "Smokey Stover," which had folks alternately splitting their sides and scratching their heads from 1935 to 1973. Those familiar with Bill Holman's strip will recall Smokey's car, the Foomobile, and one of his famous nonsense declarations: "No foo-ling, that scram gravy ain't wavy."

    Keywords: ITC Scram Gravy Regular

    SKU: 16783608

    Product ID: 30665

    ITC Scram Gravy Regular Font Information

    Version:1.000;PS 001.000;hotconv 1.0.38
    Family Name:Scram Gravy ITC Std
    Weight:400
    Glyphs:253
    Fixed Pitch:No
    Symbol Encoded:No
    Embedded Bitmaps:No
    Creation Date:7/7/2005
    Modified Date:7/7/2005
    Unicode Ranges:Basic Latin
    Code Pages:1252 Latin 1