The Trade Gothic font family is typical of the nineteenth century grotesques and similar in many ways to the News Gothic font family. Trade Gothic has a large x-height and fairly narrow proportions, making it ideal for setting headlines in newspapers. Trade Gothic is also suitable for newspapers, advertisements, headlines, flyers, datasheets and catalogues. Trade Gothic™ is a trademark of Heidelberger Druckmaschinen AG, which may be registered in certain jurisdictions, exclusively licensed through Linotype Library GmbH, a wholly owned subsidiary of Heidelberger Druckmaschinen AG.